Optimal designs. A love for training. Find your next shirt here.
Show up. Put in the reps. Repeat.
Optimal Wear
Pick a design, choose your colour and find your size.
01 / PROJECT OPTIMAL
Keep your eyes on what you want to achieve.
Inside the Octopus universe
Meet Optimal Octopus. Browse the artwork behind the shirts.
DESIGN 01 PROJECT OPTIMAL
A thumbs-up from the Octopus. You know you earned it.
Brand artwork / Project Optimal
DESIGN 02 PROJECT OPTIMAL
For everyone who takes training seriously, but can still have a laugh.
Brand artwork / Project Optimal
DESIGN 03 PROJECT OPTIMAL
A black-and-white Octopus design with plenty of detail.
Brand artwork / Project Optimal
DESIGN 04 PROJECT OPTIMAL
The Octopus beneath a purple moon.
Brand artwork / Project Optimal
DESIGN 05 PROJECT OPTIMAL
6–8 reps. 1–2 sets. 3 minutes rest. The Optimal training reminder.
Brand artwork / Project Optimal
DESIGN 06 PROJECT OPTIMAL
The original Project Optimal emblem. Where it all started.
Brand artwork / Project Optimal
PROJECT OPTIMAL
Optimal Octopus started as an addition to the Gymchart meme. Somewhere along the way, he became a small but familiar face in the TikTok world. 6–8 reps. 1–2 sets. 3 minutes of rest. A little optimal community grew around him. Stickers followed. Six Optimal designs were created. Now, the next chapter begins with Project Optimal.
Keep working at the things you care about, even when progress is slow.
Have a goal that makes you want to come back tomorrow.
Find what works for you. You don't have to follow someone else's plan.
02 / PROJECT OPTIMAL
Some days are slower than others. Keep going.
Need to know
Check the size guide on the product page where available. If you are between sizes, contact us before ordering.
Allow up to 14 working days for delivery. Available destinations and shipping costs are shown at checkout.
Email support@projectoptimal.net with your order number before sending anything back. We will explain the next steps and confirm the return address.
Email support@projectoptimal.net and include your order number. For a damaged or incorrect item, attach clear photos so we can help.